Thursday, 7 January 2016

How to find E-mail address on web

How to find E-mail address on web?



One of the important things to do PR is the email-address of the opposite person. Most important thing will be how you write and email. Email is one such important aspect when you launch a product or notify about an update or even better, sending out an weekly newsletter to your clients.


I would like to share how I find email addresses on web. Anyone who uses this steps is guaranteed to succeed for more than 85% of the times. 85% is a huge number. Imagine how beneficial this would prove when you are going to launch a product and wanting a journalist to write about the product.

Let's take up an example about you launching an mobile application or a gaming product. And now you want journalists to write about the product which will help you to gain many new clients/customers.

The first step to find journalist's email is to go through the article which they've written. Every other website has a author profile for that particular journalist. Believe me more than 50% of the time you'd find email address, twitter handle and sometimes even link to their Linkedin page over there.

What if you don't find journalist's email on the publisher website? No issues, you've their twitter handle. Now this is the tricky part since more that 90% of the journalist's have shared their email address at least once on twitter for PR. This twitter handle, believe me is very powerful as it has the power to reach directly to the original person. Follow these simple steps to find email.

1. See the bio part on the left side just below the Display Picture. About 17-18% of time you'd be able find email address over there and thereby eliminating the use of handle altogether.

2. Copy the twitter handle excluding the “@” part. In the search bar on twitter write this query:
email from:twitter handle. Doing this trick will open up all the tweets by the journalist having the key word “email”.

2 A. Its up to journalist how they share there email address. Believe me they find many permutations and combinations to tweet their email address which escapes google crawlers. Lookout for the formats
xyz@gmail.com
xyz at gmail dot com
xyz (at) gmail (dot) com
xyz {at} gmail {dot}
firstname at gmail
twitter handle at company
fistname at company
firstname dot last name at gmail
3. Once you get the email you are good to go.

4. Many journalists have their own website and they share that link on their bio section. Just go to their website and grab the email.

Worst comes to worst and you don't get email from there too. No worries. Don't loose hope. We still have few more tricks before completely giving up.

The use of Email Hunter. A great tool to extract email id's from the web. If not the desired one/journalist specific then at least it can be useful in recognizing the pattern in which other email address are listed. For example name@company.com , firstname.lastname@comapny.com and so on. When you recognize the pattern and frame the particular email as per pattern then make sure to test whether it's valid or not using Mail-tester (I'll come on that later). Recently they have released a plugin for google chrome that comes handy. 




5. Copy the link of that website and paste it in email hunter. Within a few seconds email hunter will give you all the active id's on the domain and the list where they've been used.

The google chrome plugin which email hunter has released comes as a real surprise. Every time you visit a website and email hunter plugin has found some email address then plugin becomes Orange. Email Hunter's Google Chrome plugin becomes very useful when journalist has their own website.

The use of Mail-tester as a powerful utility. Mail-tester is an online email testing tool which helps us to identify whether a particular domain exists, email on that server exists, is it configured to listen smtp requests etc. Sometimes if mail-tester gives result as Server does not allow e-mail address verification. Don't get disappointed, just send an email to that address via dummy mail.



The use of Reverse Domain Search i.e. Domain Search via Who.is and Go daddy.
I use this method when every other tricks have failed. So now I would want to search the owner of the website which I know a journalist owns.

When you search for a website information on Who.is or Godaddy, they give you important things:

A. Registrant Name (Which might be Journlist's name)
B. Registrant Email (67-68% time Journalist's email)
C. Registrant Phone and Location etc.



The email address which you get is not always accurate on the Domain search database and sometimes there is some weird pattern for example whoisagent@gndjsnndwd.com which is utterly useless. When you get a proper email via Domain search make sure you test it once.

The use of Rapportive. Rapportive is a plugin which can be installed in google chrome and is directly integrated to your gmail account. You need to signin and confirm in order to start using Rapportive. It's completely free of cost. The most striking feature of Rapportive is that when you enter an email address in the compose section, to the right hand side it displays the linkedin/twitter accounts related to that email address. And not only that it works perfect with incoming E-mails too. Now wonder who has sent you an email? No problem use Rapportive.

One another way to check the accounts related to specific E-mail address is to search that email-address as a google search. This has a least percentage to be successfull, but why not give it a try in extreme cases?

Once you excel the above procedure then it will be max 5 mins job for you to find anyone's email address. But there is one thing I would like to press upon is that You've Got To Have An EYE!

Hope you've enjoyed it. If you have any questions then you can ask them via comments. I'll definitely respond.

Thanks,
Harshit Garg

Saturday, 21 June 2014

New age of Advertising is here with the Introduction of Parental Status by Google

Apparently, now Google want's to know if you are a parent.


Google can now track whether  you are a parent or not by your browsing history and the information you share on Google and Facebook by the means of WordStreams.
Few advertisers got the Option of PARENTAL STATUS which would allow them to target the parents, just became parents and would be parents with the ads specifically designed for them.
For example, if a woman is pregnant and she has a Facebook account and she uses Google Chrome browser to set a Facebook Status which mentions or hints that she's pregnant, then the Advertisers might target her with Baby Product ads. Simple as that.
The demographics above shows Google's new invention i.e. Parental Status. Parental Status comes to the advertisers in 3 options, "Parent" , "Not Parent" , "Unknown".
With this invention the advertisers are so in a WIN-WIN situation since the parents of new born baby's are always looking for good products.


Source:- business insider.